| Exclusive Sponsorship of Truck Parking at GATS - $15,000 |
This unique sponsorship features a tremendous amount of pre-show and on-site exposure! You will receive more than 4 million mentions in pre-show promotions, with your company logo. As the truck parking sponsor, your company will be featured:
• On over 1,000,000 ad pages in Overdrive, Truckers News and other national publications
• In over 750,000 copies of the Official GATS Attendee brochure insert and direct mailer
• In the GATS Pre-Show Planner Brochure mailed to all pre-registered attendees
• On more than 1.5 million pre-printed FREE show passes
• In radio spots
• On the GATS website
• On signage and banners in the truck parking area
• In a 40’ x 60’ Truck Parking Lot tent including a table for display of your products or brochures
• On the official truck parking permit which is hung in the cab of every truck in the parking lot |
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| Exclusive Attendee Badge Sponsorship - $7,500 |
| With this sponsorship, your company name will be printed on nearly 50,000 attendee badges – highly visible to all those attending GATS. Attendees will see your company name throughout all three days of the show and take their badge home as a souvenir! This sponsorship is available to one company only…make sure it’s yours! |
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| Commercial Video Spots on Our GIANT 5 ft. X 18 ft. Registration Lobby Screen |
This 18 foot wide HD screen is prominently displayed in the GATS registration lobby near the show entrance. Your company’s commercial will run as part of a continuous loop for all 3 days of GATS, giving your company exposure all day every day. Your commercial will run a minimum of 100 times during show hours and in the hours just prior and just following the show each day. Communicate your message and direct attendees to your booth before they ever even enter the show.
:05 Second spots...................$1,100
:10 Second spots...................$1,950
:15 Second spots...................$2,700
:30 Second spots...................$4,900
:60 Second spots...................$8,250
*Limited Number of Spots acknowledgement of Recruitment Pavilion Sponsorship
**Rates include commercial production |
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| Chrome Shop “Mafia Zone” Sponsorships - $7,500 |
The Chrome Shop Mafia will be out in full force at the 2008 Great American Trucking Show. Your company can be a sponsor of the “Mafia Zone”. This designated truck display area will feature actual rigs “Bilt by
the Boyz”. As a “Mafia Zone” sponsor, your company will receive:
• Sponsor recognition and pre-show exposure in over 750,000 copies of the Official GATS Attendee brochure -- Inserted into the trucking industry’s leading publications, as well as direct mailed to qualified trucking professionals leading up to show time.
• Pre-show sponsor recognition on the GATS website
• Recognition in the GATS Pre-show Planner which is mailed to more than 30,000 pre-registered attendees.
• Recognition on signage and banners recognizing your company as a “Mafia Zone” sponsor.
* Sponsors must be approved by CSM due to existing sponsor agreements. |
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| Exclusive GATS Visitor Registration Sponsorship - $10,000 |
All eyes will be on your company as GATS visitors are registering for the show! Your company will receive extensive pre-show and on-site exposure:
• Each registration terminal will feature a 12” x 12” four color sign with your company name, logo, brief message and booth number.
• Your company will be featured on chrome directional signs leading attendees to GATS Registration.
• We will also include a commercial that will run all 3 days of the show on the 18 ft. GATS Lobby Screen.
• Your company will receive extensive recognition thru GATS pre-show promotions in the industry’s leading publications.
• Extensive pre-show exposure on-line every month leading up to the show as the Official Sponsor of the GATS On-Line Registration Center.. |
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| Exclusive GATS Recruitment Pavilion Sponsor - $8,500 |
Companies providing products or services that are not specific to driver employment are eligible for this sponsorship. Show your interest in the Owner Operator and Company Driver market by being the Exclusive
Official Sponsor of the GATS Recruitment Pavilion:
• Your company will be displayed on Recruitment Pavilion banners hanging above the aisles of the pavilion.
• You will be recognized on the GATS Floor Plan insert found in the GATS Show Daily/Directory.
• Your company will receive extensive recognition thru GATS preshow promotions in the industry’s leading publications including Overdrive, Truckers News, Owner Operator/Company Driver, and other popular industry publications, as well as GATS brochures, publication inserts, and direct mailers
• You will receive on-line recognition every month leading up to the show on the GATS Website with your company logo and *Limited Number of Spots acknowledgement of Recruitment Pavilion Sponsorship |
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| Exclusive Sponsor of the Official GATS Promotional Brochure - $8,500 |
You can claim the Exclusive Ad that will be in more than 750,000 copies of this official attendee marketing piece. This widely read and popular brochure will be:
• Inserted into the industry’s leading trucking segment publications Overdrive, Commercial Carrier Journal (CCJ), and Truckers News…as well as other well known industry publications -- over 450,000 inserts
• Direct-mailed to association members, fleet owners and other target-specific trucking professionals
• Sent to all GATS 2006-2007 attendees *Reaching 750,000 trucking industry professionals for only $8,500 equates to an industry low $11.33 cost-per-thousand reached…don’t let someone else get this one. |
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| Exclusive Badge Insert Sponsorship - $4,500 |
| Be the talk of GATS by having your company name stand above the rest and in front of all eyes! Inserted into each attendee badge holder will be the sponsor’s name/logo – strategically exposed above the badge for high visibility. What better way to advertise than placing your name in front of every attendee and exhibitor? |
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| VIP Lobby Booth - $4,500 |
Be the first to make that lasting impression! VIP Lobby Booth exhibitors have the most unique opportunity to welcome and connect with attendees and other exhibitors one-on-one before they enter the show.
As a VIP Exhibitor you will receive a:
• 10’ x 10’ booth space right in front of the show entrances in the Registration Lobby
• Carpet, table and two chairs
• VIP booth header
• Exhibit in this prime location where you get the most traffic, exposure and chance to meet all GATS attendees! Very Limited space is available for this valuable marketing opportunity.
Call today to reserve your VIP booth! |
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| Exclusive Badge Holder Lanyards - $3,500 |
These cloth ribbons that hang around the necks of attendees with the visitor badge attached will be distributed to each attendee at visitor registration and badge holder/lanyard pickup stations. GATS visitors
will appreciate your courtesy in helping keep their clothes pin-free.
*Sponsorship fee does not include the cost of the lanyard. |
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| GATS Pre-Show Planner Ad - $3,500 |
| This GATS Guide is the final direct mail piece sent before the show. The Pre-show planner is sent to all attendees who pre-register before the deadline. The Official Guide to GATS includes schedule of events, show features, Dallas attractions, and more. This popular brochure will be mailed to pre-registered attendees along with their show badges. What a great way to tell customers and prospects attending GATS that you’ll be there too and they should visit your company’s booth! |
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| Lobby Banners - $3,000 |
| Make a statement as attendees enter the show – even before they stop at your booth! Banners will be displayed in the main registration area by the show entrance. Horizontal or vertical banners may be displayed (banners should not exceed 5’ x 15’). You provide your company banner and GATS will fly your name high! |
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| Truck Parking Permit - $2,750 |
Each truck that parks in the free on-site 20-acre truck parking lot and overflow lot must have this color permit hanging in the windshield. Sponsor logos are printed on the permit so truckers see your logo every time they get in and out of their cabs.
*Limit 4 sponsors |
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| PA Announcements - $2,000 Per Spot |
The only PA announcements allowed other than emergency and show announcements. There are only 6 total spots available per day. Address everyone in the building. Three 30 second spots available 30 minutes
after the opening of GATS and three 30 second spots at 1:30 pm will be made to GATS visitors by a GATS representative on behalf of sponsoring companies. Announce in-booth giveaways, special promotions or just invite visitors to come by your booth. All content approved by Show Management. Limit two spots per day per sponsor. |
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| Run-of-Site GATS Web Banners - Pricing Varies (see below) |
The GATS website is a major resource for your customers to gather show information and to register for GATS. More than 15,000 attendees registered on-line last year. In ONE week prior to the show, the GATS
site received more than 60,000 page hits. Now you can get even more exposure -- Randall-Reilly Events also produces The Great West Truck Show in Las Vegas, June 26-28, 2008, so…
• Your web banner will wave on the home page of the Randall-Reilly Events Group at www.gatsonline.com.
• Your banner will wave on every single live page in the GATS portions of the website -- which can be accessed thru www.truckshow.com or www.gatsonline.com.
• These Run-of-Site Banners will appear on the GATS site and Randall- Reilly Events home page for the duration of the 2008 show.
• AND…if you are also an exhibitor in the Great West Truck Show, you will have the opportunity to appear on every single live page throughout the GWTS portions of the website as well --
which can be accessed thru www.truckshow.com or www.greatwesttruckshow.com.
Rate Card*
Individual top banner sections
(5 sections available) $2,200
or Full Top-Page Banne $9,500
Individual wide column banner sections (3 sections available) $4,000
or Full Top-to-Bottom Wide Column Banner $10,500
*If you are also a GWTS Exhibitor, you can add Run-of-Site exposure throughout the GWTS portions of the website for half price!
**Contact your sales representative for website and banner tour, and for details on securing your banner. |
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| GATS Attendee Mailing Lists - Pricing Varies (see below) |
Promote your presence at GATS directly to registered attendees:
• Both Pre and Post show attendee lists are available
• Lists may be broken down by attendee classifications
• Prices vary based on attendee classifications ordered |
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| “Countdown to GATS” E-Newsletter Sponsorships |
Be a sponsor of one or more of the 6 weekly e-mail newsletters leading up to the show: Each e-newsletter reaches more than 80,000 trucking professionals.
• 6 weekly e-newsletters leading up to the week of the show. Weekly Sponsorships range from $250 to $1,000, with package discounts available for multiple weeks. |
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| “You Are Here” Floor Plan Sponsorship - $2,000 |
| Your company will be the one showing attendees where they are and where they need to go on our Giant Floor Plans strategically placed thru the Dallas Convention Center! |
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